I’m a player-coach design leader & Berkeley MBA who shapes hyper-growth products

As an early employee at DoorDash, I designed many of the company’s foundational systems. At Airbnb, I was dropped onto teams to unblock complex projects. Now, I train the world’s top design teams.

Airbnb logoDoorDash logoSalesforce logoPalantir logoBerkeley Haas logo
Airbnb logo

Streamlining $39B in revenue for Airbnb with a single tap

I unlocked millions of bookings by aligning C-Suite execs and six teams on a high-stakes, high-craft redesign of Airbnb’s booking flow.

Show case
DoorDash logo

Driving profitability with 40k food photos at DoorDash

I built DoorDash’s photo program, increasing conversion and profitability by building a team of 80 to bring 40k images to the app.

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Accelerate logo
Accelerate Design at Robinhood

Training 10k designers to lead like business owners

Most recently, I've used AI to build a successful business training designers on the MBA skills to expand their impact at tech companies around the world.

Mini-cases

Products I pitched & launched

I find and bring new ideas to market, sometimes transforming products and businesses.

I find and bring new ideas to market, sometimes transforming products and businesses.

Map-forward search results

I increased bookings by making location central to Airbnb’s search results

Airbnb logo

Map-forward search results

I increased bookings by making location central to Airbnb’s search results

Location-specific landing pages

I increased efficiency of $100m+ SEM ad spend with geo-specific photos

Airbnb logo

Location-specific landing pages

I increased efficiency of $100m+ SEM ad spend with geo-specific photos

Messaging platform redesign

I made it easier for guests & hosts to communicate about bookings

Airbnb logo

Messaging platform redesign

I made it easier for guests & hosts to communicate about bookings

Live order status tracking

I reduced support costs by showing customers real-time order statuses

DoorDash logo

Live order status tracking

I reduced support costs by showing customers real-time order statuses

Remote driver onboarding

I increased driver supply by turning training into an automated process

DoorDash logo

Remote driver onboarding

I increased driver supply by turning training into an automated process

Dasher Fast Pay

I increased DoorDash’s competitiveness with on-demand driver payouts

DoorDash logo

Dasher Fast Pay

I increased DoorDash’s competitiveness with on-demand driver payouts

About

I’m a hands-on design leader who has defined hyper-growth start-ups, reported to C-Suite executives, led teams of 2 - 200, taught MBA skills to design leaders, and trained design teams at Robinhood, Webflow, OKX, and Adobe.

Interviews & keynotes

Get in touch

I’m open to player-coach design leadership roles at fast-paced startups that value design’s business impact.

If my skillset would help your company succeed, message me on LinkedIn:

Message me